diff --git a/frontend/src/stores/calls.test.ts b/frontend/src/stores/calls.test.ts
index e8df8f4..8fc9c80 100644
--- a/frontend/src/stores/calls.test.ts
+++ b/frontend/src/stores/calls.test.ts
@@ -166,4 +166,33 @@ describe('calls store', () => {
     expect(nuiCall).toHaveBeenNthCalledWith(2, 'contacts:list')
     expect(calls.contacts[0]?.favorite).toBe(true)
   })
+
+  it('keeps configured company branding on system contacts', async () => {
+    vi.mocked(nuiCall).mockResolvedValueOnce({
+      success: true,
+      data: [
+        {
+          avatar_url:
+            'https://picsum.photos/seed/companies-police-logo/180/180',
+          companyId: 'police',
+          id: 'company:police',
+          name: 'Los Santos Police Department',
+          organization: 'Los Santos Police Department',
+          phone_number: '911',
+          readonly: true,
+          source: 'company',
+        },
+      ],
+    })
+    const calls = useCallsStore()
+
+    await calls.loadContacts()
+
+    expect(calls.contacts[0]).toMatchObject({
+      avatar_url:
+        'https://picsum.photos/seed/companies-police-logo/180/180',
+      organization: 'Los Santos Police Department',
+      source: 'company',
+    })
+  })
 })
diff --git a/frontend/src/types/phone.ts b/frontend/src/types/phone.ts
index bf9016a..3c88d55 100644
--- a/frontend/src/types/phone.ts
+++ b/frontend/src/types/phone.ts
@@ -17,7 +17,6 @@ export type PhoneContact = {
   created_at?: string
   favorite?: boolean | number
   id: string
-  icon?: string
   name: string
   notes?: string | null
   organization?: string | null
diff --git a/frontend/src/views/apps/PhoneApp.vue b/frontend/src/views/apps/PhoneApp.vue
index a3a4fc8..9d74b98 100644
--- a/frontend/src/views/apps/PhoneApp.vue
+++ b/frontend/src/views/apps/PhoneApp.vue
@@ -280,7 +280,7 @@ function openContact(contact?: PhoneContact, number = ''): void {
   contactNotes.value = contact?.notes ?? ''
   contactNumber.value = contact?.phone_number ?? number
   contactAvatarMediaId.value = contact?.avatar_media_id ?? null
-  contactAvatarUrl.value = contact?.avatar_url ?? contact?.icon ?? ''
+  contactAvatarUrl.value = contact?.avatar_url ?? ''
   error.value = ''
   editorOpened.value = true
 }
@@ -971,8 +971,8 @@ onBeforeUnmount(() => {
             <div class="phone-contact-hero">
               <div class="phone-contact-avatar phone-contact-avatar--large">
                 <img
-                  v-if="selectedContact?.avatar_url || selectedContact?.icon"
-                  :src="selectedContact.avatar_url ?? selectedContact.icon"
+                  v-if="selectedContact?.avatar_url"
+                  :src="selectedContact.avatar_url"
                   alt=""
                 />
                 <span v-else-if="contactInitials(selectedNumber)">{{
@@ -1297,8 +1297,8 @@ onBeforeUnmount(() => {
                 >
                   <span class="phone-contact-avatar">
                     <img
-                      v-if="contact.avatar_url || contact.icon"
-                      :src="contact.avatar_url ?? contact.icon"
+                      v-if="contact.avatar_url"
+                      :src="contact.avatar_url"
                       alt=""
                     />
                     <template v-else>{{
@@ -1331,8 +1331,8 @@ onBeforeUnmount(() => {
                 >
                   <span class="phone-contact-avatar">
                     <img
-                      v-if="contact.avatar_url || contact.icon"
-                      :src="contact.avatar_url ?? contact.icon"
+                      v-if="contact.avatar_url"
+                      :src="contact.avatar_url"
                       alt=""
                     />
                     <template v-else>{{
@@ -1394,8 +1394,8 @@ onBeforeUnmount(() => {
                 >
                   <span class="phone-keypad-suggestion__avatar">
                     <img
-                      v-if="contact.avatar_url || contact.icon"
-                      :src="contact.avatar_url ?? contact.icon"
+                      v-if="contact.avatar_url"
+                      :src="contact.avatar_url"
                       alt=""
                     />
                     <template v-else>{{
diff --git a/frontend/testserver/index.cjs b/frontend/testserver/index.cjs
index a3c7411..4933140 100644
--- a/frontend/testserver/index.cjs
+++ b/frontend/testserver/index.cjs
@@ -1422,9 +1422,10 @@ const contacts = [
     canCall: true,
     canMessage: false,
     companyId: 'police',
-    icon: 'https://picsum.photos/seed/companies-police-logo/180/180',
+    avatar_url: 'https://picsum.photos/seed/companies-police-logo/180/180',
     id: 'company:police',
     name: 'Los Santos Police',
+    organization: 'Los Santos Police',
     phone_number: '911',
     readonly: true,
     source: 'company',
@@ -1434,9 +1435,10 @@ const contacts = [
     canCall: true,
     canMessage: false,
     companyId: 'ambulance',
-    icon: 'https://picsum.photos/seed/companies-ems-logo/180/180',
+    avatar_url: 'https://picsum.photos/seed/companies-ems-logo/180/180',
     id: 'company:ambulance',
     name: 'Los Santos Medical',
+    organization: 'Los Santos Medical',
     phone_number: '912',
     readonly: true,
     source: 'company',
@@ -1446,9 +1448,10 @@ const contacts = [
     canCall: true,
     canMessage: true,
     companyId: 'bennys',
-    icon: 'https://picsum.photos/seed/companies-bennys-logo/180/180',
+    avatar_url: 'https://picsum.photos/seed/companies-bennys-logo/180/180',
     id: 'company:bennys',
     name: "Benny's Motor Works",
+    organization: "Benny's Motor Works",
     phone_number: '5550102',
     readonly: true,
     source: 'company',
diff --git a/sky_phone/config/companies.lua b/sky_phone/config/companies.lua
index c1a7c2a..e4fd99a 100644
--- a/sky_phone/config/companies.lua
+++ b/sky_phone/config/companies.lua
@@ -59,6 +59,7 @@ Config.Companies = {
             Emergency = true,
             Verified = true,
             Icon = "shield",
+            LogoUrl = "https://picsum.photos/seed/companies-police-logo/180/180",
             Description = "Public safety, emergency response, and police services.",
             DefaultAvailability = "closed",
             AcceptsRequests = false,
@@ -93,6 +94,7 @@ Config.Companies = {
             Emergency = true,
             Verified = true,
             Icon = "medical",
+            LogoUrl = "https://picsum.photos/seed/companies-ems-logo/180/180",
             Description = "Emergency medical response and patient care.",
             DefaultAvailability = "closed",
             AcceptsRequests = false,
@@ -127,6 +129,7 @@ Config.Companies = {
             Emergency = true,
             Verified = true,
             Icon = "flame",
+            LogoUrl = "https://picsum.photos/seed/companies-fire-logo/180/180",
             Description = "Fire response, rescue, and public safety services.",
             DefaultAvailability = "closed",
             AcceptsRequests = false,
@@ -161,6 +164,7 @@ Config.Companies = {
             Emergency = false,
             Verified = true,
             Icon = "wrench",
+            LogoUrl = "https://picsum.photos/seed/companies-mechanic-logo/180/180",
             Description = "Vehicle diagnostics, repairs, and roadside assistance.",
             DefaultAvailability = "closed",
             AcceptsRequests = true,
@@ -210,6 +214,7 @@ Config.Companies = {
             Emergency = false,
             Verified = true,
             Icon = "car",
+            LogoUrl = "https://picsum.photos/seed/companies-taxi-logo/180/180",
             Description = "Staffed taxi rides throughout Los Santos and Blaine County.",
             DefaultAvailability = "closed",
             AcceptsRequests = true,
diff --git a/sky_phone/source/server/companies.lua b/sky_phone/source/server/companies.lua
index 42d7355..3fbf5ea 100644
--- a/sky_phone/source/server/companies.lua
+++ b/sky_phone/source/server/companies.lua
@@ -272,11 +272,13 @@ local function validate_configuration()
             true
         )
         local address = valid_text(definition.Address or "", Config.Companies.AddressMaxLength, true)
+        local logo_url = valid_text(definition.LogoUrl, 2048, false)
         if not description or not district or not location_label or not address
             or type(definition.Public) ~= "boolean" or type(definition.Emergency) ~= "boolean"
             or type(definition.Verified) ~= "boolean" or type(definition.AcceptsRequests) ~= "boolean"
             or not Config.Companies.AvailabilityStatuses[definition.DefaultAvailability]
             or not valid_text(definition.Icon, 64, false)
+            or not logo_url or not logo_url:match("^https://[^%s]+$")
             or (definition.Emergency and definition.AcceptsRequests)
         then
             error(("[sky_phone] Company definition '%s' has invalid public profile defaults."):format(company_id))
@@ -286,6 +288,7 @@ local function validate_configuration()
         definition.District = district
         definition.LocationLabel = location_label
         definition.Address = address
+        definition.LogoUrl = logo_url
         if definition.Location ~= nil then
             local location_type = type(definition.Location)
             if location_type ~= "table" and location_type ~= "vector3" then
@@ -558,13 +561,14 @@ function SkyPhoneCompanies.GetSystemContacts()
                 id = "company:" .. company_id,
                 companyId = company_id,
                 name = definition.Name,
+                organization = definition.Name,
                 phone_number = line.Number,
+                avatar_url = definition.LogoUrl,
                 source = "company",
                 readonly = true,
                 canCall = line.CanCall == true,
                 canMessage = line.CanMessage == true,
                 verified = definition.Verified == true,
-                icon = definition.Icon,
             }
         end
     end
@@ -829,7 +833,7 @@ local function company_payload(company_id, include_inactive_services)
         canCall = line and line.CanCall == true or false,
         canMessage = line and line.CanMessage == true or false,
         location = location,
-        logoUrl = row.logo_url,
+        logoUrl = row.logo_url or definition.LogoUrl,
         coverUrl = row.cover_url,
         serviceSummary = services[1] and services[1].title or "",
         announcement = current_announcement(company_id),